Facebook, with more than 1 billion users, has been trending in the world of entertainment and professionalism. Similarly, users on Facebook are preferably conscious about their profile on this networking site. Their profile page should be attractive enough for the users to follow your page on social media.
But do you know what's the main concern about the Facebook profile page?
Well, it's the cover photo! The cover image on your Facebook profile grabs most of the audience's eyesight, which is quite beneficial. You can follow several tips to design the best Facebook cover photo.
Let's keep a check on these:
#1 Follow The Guidelines:
Guidelines are a set of rules which people should follow to avoid any future conflicts. Similarly, social media platforms like Facebook also have some rules which every user should follow. Ignoring these policies may lead to the immediate termination of your profile after a warning. Therefore, for designing a cover image, you must follow Facebook guidelines. Such as:
- The cover photo is public.
- Cover photos should not be tricky, deceitful, or intrude on anyone's copyright.
- You must not boost people to upload your cover photo to their personal timelines.
#2 The Right Specs:
Specifications play a major role while designing and uploading a cover photo on Facebook. Ignoring image dimensions can make it look blurry or too small/big in appearance. The Facebook cover image specs you can follow are:
- Recommended size: 820 * 312 pixels for desktop and 640 * 360 for mobile.
- Upload an sRGB JPG file less than 100 KB.
- Images with logo, the file should be in PNG.
#3 Avoid Cover Image Mistakes:
Designing cover images can be an intriguing idea, but there are some limits that you must not cross being a professional marketer. Some of them are:
- Do not change the cover image frequently. Instead, you can do it once every 3-4 weeks.
- Keeping the same cover image for months can be a huge mistake. Change them as per the Facebook updates.
- Don't add any image which is irrelevant to your niche. Choose the pictures wisely.
#4 Forget The "20% Text" Rule:
Earlier, we might have known about adding at least 20% text in images for users to understand your aspect. But, now Facebook has unleashed a new update with no hard and fast rule to add text to any image. Create an image where the cover picture can speak for itself and help the viewers understand and acknowledge your motive.
#5 Relevant Images:
The cover image on your Facebook profile should dictate your story or struggle behind your business. You can even design images representing your brand logo. Overall, adding relevant images should be your utmost motive while prioritizing Facebook marketing campaigns. Avoid overlapping images to keep it sleek and simple.
#6 Shortened Link Can Be Great:
Links are the main lead when promoting your business to build engagement and gain traffic to your website. But how? Well, even though you can add links anywhere. But you must be aware of its actual use in the right way! Include shortened links on your cover image descriptions for users to access you easily without hassle.
#7 Pin A Post:
Pinning a relatable and eye-catching post behind your cover image can appear to be an engaging way to attract more users. After you are done with Facebook CTAs, adding attractive images and compelling descriptions, pinning images can be one more add-on to all your efforts.
#8 Monitor Competitors:
The best way to upload the best cover image on Facebook is to keep an eye on how your competitor's approach is towards the same. You can get eye-catching ideas and implement the same to design attractive images for your profile.
You can also watch: How To Auto Post On Facebook Using Socinator
The Verdict:
So we hope the readers understand these incredible and informative tips to design the best Facebook cover photo to attract and gain more audience engagement without hassle.
